The new 182-bed city centre site puts Premier Inn - which will operate around 20 hotels in the country by the end of 2020 - a step closer to becoming one of Germany’s biggest branded hotel chains. The business was founded as a brewery in 1742, and had become the largest brewery in the world by the 1780s. All rights reserved. It is hoped that the Hamburg hotel, a new-build which is just a stone’s throw from the city’s main train station and major attractions including shops and museums, will prove similarly popular. Premier Inn already has a foothold in Germany with a 210-bed hotel in Frankfurt, which has … The acquisition of the 13 hotels from the Centro Group adds 1,934 bedrooms to Whitbread’s growing network in Germany. Premier Inn owner Whitbread confirms 1,500 jobs axed as sales plunge. The hotels acquired from the Centro Hotel Group include the following: Whitbread PLC is the owner of the UK’s favourite hotel chain, Premier Inn with over 800 hotels comprising almost 80,000 rooms and restaurant brands including Beefeater, Brewers Fayre, Table Table, Bar + Block, Whitbread Inns and Cookhouse + Pub. Founded way back in 1742, Whitbread now owns the UK’s biggest hotel brand Premier Inn as well as restaurant brands Beefeater, Brewers Fayre, Table Table and Bar + Block. Outside of the UK, you willfind Premier Inns in the Middle East and Germany with plans to expand in Ireland. Whitbread, the owner of the Premier Inn and hub by Premier Inn hotel brands, has completed the acquisition of 13 hotels across Germany from the Centro Hotel Group. Plus, booking direct via the app means you won’t find a cheaper rate anywhere else. Outside of the UK, Whitbread’s expansion plans are focused on Germany and Ireland. They include hotels that were trading under the NinetyNine, FourSide, Centro and Boutique 009 brands. Premier Inn owner Whitbread has axed some 1,500 jobs after seeing sales more than halve amid enforced coronavirus closures and restrictions. The business was founded as a brewery in 1742, and had become the largest brewery in the world by the 1780s. By Scott Reid Thursday, 14th January 2021, 10:18 a… By the end of 2020 Premier Inn aims to have around 20 hotels open throughout Germany, which will include hotels trading in all of its’ top 10 target cities across the country, including Berlin, Cologne, Dusseldorf and Stuttgart. Shares in Premier Inn owner Whitbread () gained 3% to £31.52 as it revealed it has grown its market share in the hotel sector and continued to outperform the UK market.. WE’RE EVERYWHERE Search over 800 Premier Inn and hub by Premier Inn hotels across the UK, Ireland and Germany. The conversion of the operating hotels to Premier Inn branding is expected to occur in the first half of 2021. It originally entered the German market in 2016, testing thebrand for two years with its very popular hotel in Frankfurt. Whitbread has an open and committed pipeline of 12,000 hotel rooms across 68 hotels in Germany, with a line of sight to around 60,000 rooms, as it works to grow Premier Inn into the number one budget hotel operator in the country. The Premier Inn app is the fastest and easiest way to book your perfect hotel. Whitbread reported a 1.3% drop in UK like-for-like sales in the third quarter, and the Premier Inn owner took a cautious approach to hotel demand for the next fiscal year. Whitbread has acquired 13 hotels across Germany from the Centro Hotel Group, with plans to convert them to the Premier Inn brand in the first half of 2021. Premier Inn owner Whitbread confirms 1,500 jobs axed as sales plunge. Whitbread is rolling out its Premier Inn chain in Germany, where it has one hotel in Frankfurt, with more hotels to open in Munich and Hamburg in the … We have won many awards over the years for all areas of our business, Introduction from Whitbread's CEO, Alison Brittain, Industry leading training and development. Whitbread owner of Premier Inn, Beefeater and Brewers Fayre, has written to landlords saying it intends to only pay 50 per cent of rent for the final three months of the year. A bar and restaurant is situated either on-site or next door to each hotel, offering a wide range of food and drink including a delicious all-you-can-eat breakfast. James Anderson, Property Communications Manager, Whitbread on 07850 944 798 / james.anderson@whitbread.com. The owner of the … Whitbread Chief Executive Alison Brittain said: "The completion of the Foremost acquisition marks an important milestone as we execute our ambitious growth plan for the Premier Inn brand in Germany. Whitbread-owned Premier Inn says ‘Guten Tag’ to Hamburg as it opens the doors to its second hotel in Germany. Broadly speaking we create stand-alone hotel sites, joint sites consisting of a Premier Inn hotel with adjoining branded restaurant and small-format sites. Today, there are more than 800 Premier Inn hotels across the UK, while the business also has a few properties in Germany … “The hotels match our network requirements and bring Premier Inn to many locations where we do not yet have a presence, including into a number of key towns and cities where we expect a strong demand for hotel rooms when the market recovers. The parent company of Beefeater, Brewers Fayre and Premier Inn confirmed 1,500 job losses in its latest trading update – just over 4% of its 36,000 staff. It operates hotels in a variety of locations including city centres, suburbs and airports competing with the likes of Travelodge and Ibis hotels.. It continues the remarkable rise of our much-loved UK hotel brand, which only landed in Germany in 2016 when we opened our first hotel in Frankfurt. And no matter where you choose to explore, our Premier Inn hotels in Germany are a great place to start your stay. However, the proposition has also been developed to specifically cater to the needs of the local market. Mark Anderson, Managing Director for Property and International at Whitbread, said: “Our ambition is for Premier Inn to be the number one budget hotel operator in Germany, offering business and leisure travellers the high-quality, good value accommodation that the Premier Inn brand is so well known for in the UK. The acquisition grows Whitbread’s network of trading and pipeline hotels to 68 locations across Germany and more than 12,000 bedrooms. The acquisition grows Whitbread’s network of trading and pipeline hotels to 68 locations across Germany and more than 12,000 bedrooms. Premier Inn has exciting expansion plans in the German market, it opened its first hotel in Frankfurt in 2016 and the business has more than 30 additional Premier Inn hotels in its secured pipeline in Germany. There is no fixed format for Premier Inn, we can be very flexible for the right site. 3-min read Premier Inn owner Whitbread has confirmed it axed around 1,500 jobs as it saw sales more than … Following the completion of this acquisition, Whitbread now operates 29 hotels, with a total open and committed pipeline of 68 hotels in Germany and sees the potential to operate around 60,000 bedrooms across the country. … Whitbread Plc, Britain's biggest hotel and coffee shop operator, said on Wednesday it had bought 19 hotels in Germany to expand its business beyond its base of Premier Inns in Britain. Premier Inn owner Whitbread is pressing ahead with plans to become Germany's top budget hotel operator despite plunging £725m into the red.. … All Premier Inn bedrooms feature en-suite bathrooms, a luxurious Hypnos® bed, a choice of pillows, TV with Freeview and free Wi-Fi. The parent company of Beefeater, Brewers Fayre and Premier Inn confirmed 1,500 job losses in its latest trading update – just over 4% of its 36,000 staff. The centre, due to open in 2020, will be the first dedicated medical facility for children with sight and hearing loss in the UK. Completing the acquisition of 13 hotels from the Centro Hotel Group continues our strategy of growing Premier Inn across the country. Hamburg is an incredibly vibrant destination and we hope Premier Inn will set the city’s new standard for value accommodation”. Read more: Coronavirus: Premier Inn owner Whitbread to axe up to 6,000 jobs Revenue dropped 76.9 per cent to £250.8m due to the closure of its hotels in the UK and Germany. More information on all three is in the presentation below. With positive Trip Advisor reviews too, Premier Inn Germany is fast establishing itself as an amazing place to both stay and work for guests and teams alike. Premier Inn is a British hotel chain and the UK's largest hotel brand, with more than 72,000 rooms and 800 hotels. It’s sustainability programme, ‘Force for Good’ is focused on enabling people to live and work well and is built around three pillars of Opportunity, Community and Responsibility. Premier Inn says 'Guten Tag' to Hamburg Whitbread-owned Premier Inn today (Thursday, February 28) says 'Guten Tag' to Hamburg as it opens the doors to its second hotel in Germany… Whitbread PLC is listed on the London Stock Exchange and is a constituent of the FTSE. Just a short bus or train ride away, you’ll find Frankfurt’s main station and sights of the city, like the beautiful Römerberg Square, Paul‘s Church and Zeil shopping mile. Whitbread, the owner of the Premier Inn hotel chain, said pre-Christmas travel restrictions to control the spread of coronavirus contributed to sales falling by more than half. Whitbread announces today the completion of the acquisition of a portfolio of 19 hotels in Germany, from Foremost Hospitality Group GmbH, for an undisclosed sum. Outside of the UK, Premier Inn's expansion plans are focused on Germany where the business is seeking to be the number one budget hotel operator. Premier Inn announced today that it has completed deals to secure four new sites as it continues to build its portfolio in Germany. No. We have three priorities; to grow and innovate in our core UK businesses; to focus on our strengths to grow internationally; and to build the capability and infrastructure to support long-term growth. In the UK, Whitbread wants to expand Premier Inns from 78,470 rooms, as oflast October, to 110,000, while in Germany it plans to turn its fledgling, lossmaking, 2,720-room business into a 60,000-room market leader. Learn more about our three strategic priorities. On average 82% of restaurants were open during the quarter. The company is announcing new hotels in Düsseldorf, Hamburg (two sites) and Stuttgart taking the total number of open and committed hotels in Germany to ten. The visualizations for "Premier Inn Holding GmbH, Frankfurt a. Premier Inn hotels are in more locations than any other UK hotel brand for the ease and convenience of leisure and business travellers’ alike. "We believe Germany has many of the structural growth drivers that have underpinned the success of Premier Inn in the UK and that Germany is a market that will deliver strongreturns in the future," said Chief Executive Alison Brittain. Once converted, the hotels will be relaunched as Premier Inn hotels, which is … Whitbread-owned Premier Inn says ‘Guten Tag’ to Hamburg as it opens the doors to its second hotel in Germany. While the … Whitbread believes that the conversion to Premier Inn will significantly enhance the existing guest experience. Whitbread has cut 1,500 jobs and warned ... which includes Whitbread’s German Premier Inn business, were off 55.6% in the third quarter, and by 70.2% in the year to date. Premier Inn owner Whitbread has taken a step toward becoming one of the largest branded chains in Germany after a roughly £250m deal that will see it running 31 hotels in the country by 2020. Whitbread announces today the completion of the acquisition of a portfolio of 19 hotels in Germany, from Foremost Hospitality Group GmbH, for an undisclosed sum. Premier Inn adds 13 new locations across Germany as it... Whitbread, the owner of the Premier Inn and hub by Premier Inn hotel brands, has... 01 December 2020 From the picturesque Old Town to the scenic river Elbe, you’ll have all of Dresden’s top attractions right on your doorstep when you stay at our Premier Inn Dresden City (Zentrum) hotel. Premier Inn owner Whitbread has confirmed it axed around 1,500 jobs as it saw sales more than halve after coronavirus restrictions forced swathes of its … Over the long-term, we believe that Premier Inn can replicate its UK success in Germany. Copyright © 2021 Whitbread PLC. The next phase of the partnership will see Premier Inn guests and team members raising funds towards the new Great Ormond Street Hospital Sight and Sound Centre. Click here for more information. The completion of the Foremost acquisition marks an important milestone as we execute our ambitious growth plan for the Premier Inn brand in Germany. Whitbread, Premier Inn tout growth despite challenges 16 JANUARY 2020 10:04 AM Whitbread PLC and its Premier Inn-branded hotels are seeing encouraging signs, with a slight global uptick in sales, expansion in Germany and direct bookings, executives said in … The new 182-bed city centre site puts Premier Inn - which will operate around 20 hotels in the country by the end of 2020 - a step closer to becoming one of Germany’s biggest branded hotel chains. The owner of the … Guests visiting Premier Inn Hamburg who are familiar with the brand in the UK will instantly recognise its trademark features’, including power showers, Hypnos® mattresses, black-out curtains and tea and coffee-making facilities in every room. Location: Germany. Except for new sites in Cologne and Hamburg, all the hotels acquired from the Centro Hotel Group are in new markets for Premier Inn. Whitbread PLC is a multinational British hotel and restaurant company headquartered in Houghton Regis, England.. Alongside Germany, Ireland is another strategic international growth market for Premier Inn this year. PREMIER Inn owner Whitbread has cut 1,500 jobs and thousands more staff have been asked to reduce their hours after the Covid-19 pandemic hit sales and profits. Premier Inn owner Whitbread has confirmed it axed around 1,500 jobs as it saw sales more than halve after coronavirus restrictions forced swathes of its estate to close. Whitbread owner of Premier Inn, Beefeater and Brewers Fayre, has written to landlords saying it intends to only pay 50 per cent of rent for the final three months of the year. The acquisition, which comprises 13 open hotels and 6 in the pipeline, gives Premier Inn a greater presence in the German hotel market. Great Ormond Street Hospital Children's Charity is the National Charity partner of Premier Inn and to date team members, guests and suppliers have reached the milestone of £10 million, which formed part of the funding towards the Premier Inn Clinical Building, officially opened in January 2018. The UK’s leading hotel business is expanding in Germany as it seeks to replicate the success of Premier Inn in the UK. Whitbread is committed to being a force for good in the communities in which it operates. At Premier Inn we pride ourselves on comfort and quality, so whether you’re staying for business or leisure, you’ll always enjoy a warm welcome from our friendly teams, as well as comfortable king-sized beds, ensuite bathrooms, a TV with Freeview and Wi-Fi in every room. The hotels will continue to trade under the current 'Acomhotel' brand until refurbishment work is completed. The business has been awarded the Best UK Family Hotel in the TripAdvisor Travellers' Choice Awards for the 2nd year running, Best UK Hotel Group in the Silver Travel Awards and the Business InThe Community Environmental Leadership Award. Premier Inn owner Whitbread has cut 1,500 jobs following a restructure of its hotel and restaurant operations as sales tumble amid lockdown restrictions. Our vision is to grow our successful brands by building a strong Customer Heartbeat and innovations to stay ahead. Search using ‘hotels nearby’, specific locations or postcode. of Keys: 2,150 on this deal, the acquisitions will increase Whitbread/Premier Inn’s Germany portfolio of both open and pipeline hotels to 68 with 12,000 beds. In the UK, Whitbread wants to expand Premier Inns from 78,470 rooms, as oflast October, to 110,000, while in Germany it plans to turn its fledgling, lossmaking, 2,720-room business into a 60,000-room market leader. “We’re really pleased to say hello - or ‘Guten Tag’ - to Hamburg and this new opening is a further step towards achieving our ambitious German expansion plans. We're focusing on growing our presence in Dublin city centre initially, where we have five hotels in our secured pipeline, with an appetite to grow in key towns and cities across the country following the acquisition of our first site in Cork last year. The acquisition, which comprises 13 open hotels and 6 in the pipeline, gives Premier Inn a greater presence in the German hotel market. Whitbread, which owns Premier Inn and Beefeater, has warned that 6,000 staff could lose their jobs. Premier Inn already has a foothold in Germany with a 210-bed hotel in Frankfurt, which has consistently been ranked number one in the city by guests on Trip Advisor® since opening back in 2016. Shares in Premier Inn owner Whitbread () gained 3% to £31.52 as it revealed it has grown its market share in the hotel sector and continued to outperform the UK market.. This deal demonstrates the structural opportunities that now exist in the German market which we believe we are very well-placed to take advantage of.”. If you’re staying at Premier Inn Frankfurt Messe, you’ve chosen a great spot, with the Messe exhibition ground, Festhalle concert hall and Kap Europa congress centre all on your doorstep. In the meantime, the open hotels will continue to operate in the Premier Inn estate under their existing branding. Premier Inn owner Whitbread has confirmed it axed around 1,500 jobs as it saw sales more than halve after coronavirus restrictions forced swathes of its estate to close. Premier Inn announced plans to enter the Germany market in 2014 and, with ten sites and 2,200 bedrooms now … Premier Inn owner Whitbread has confirmed it axed around 1,500 jobs as it saw sales more than halve after coronavirus restrictions forced swathes of its estate to close. Whitbread, the owner of the Premier Inn and hub by Premier Inn hotel brands, has completed the acquisition of 13 hotels across Germany from the Centro Hotel Group. Premier Inn owner Whitbread is pressing ahead with plans to become Germany's top budget hotel operator despite plunging £725m into the red. The opening of Premier Inn Hamburg City Centre (Zentrum) will be followed by the opening of two further hotels in Munich later this year and at least 15 openings during 2020, including the re-branding of the 13 trading hotels acquired from Foremost Hospitality Group GmbH. The group – which owns Premier Inns locally in Chippenham, Marlborough, Swindon and Trowbridge - revealed third-quarter sales across its hotels and restaurants more than halved as coronavirus restrictions forced swathes of its … Whitbread-owned Premier Inn today (Thursday, February 28) says ‘Guten Tag’ to Hamburg as it opens the doors to its second hotel in Germany. With more than 800 hotels and more than 72,000 bedrooms across the UK and Ireland, Premier Inn guests are never far from a great night's sleep at fantastic value prices. Whitbread announces today the completion of the acquisition of a portfolio of 19 hotels in Germany, from Foremost Hospitality Group GmbH, for an undisclosed sum. Whitbread announces today the completion of the acquisition of a portfolio of 19 hotels in Germany, from Foremost Hospitality Group GmbH, for an undisclosed sum. The company blamed the cuts on a slump in hotel guest numbers since lockdown. Premier Inn, Beefeater and Brewers Fayre owner Whitbread has written to landlords saying it intends to only pay 50% of rent for the final three months of the year. Premier Inn owner Whitbread (WTB) has confirmed 1,500 job cuts following a restructuring of its hotel and restaurant operations as sales tumble amid lockdown restrictions. With over 50,000 employees, more than 28 million customers in the UK every month, and based in 30 countries worldwide, there's always something happening at Whitbread. Premier Inn was named the UK's top-rated hotel chain for 2018 according to Which? At the time of its interim results (27th October 2020) Whitbread had an open and committed pipeline of more than 10,000 Premier Inn rooms across 53 hotels in Germany – increasing to 12,000 rooms following the completion of the acquisition of 13 hotels from the Centro Hotel Group. The acquisition, which comprises 13 open hotels and 6 in the pipeline, gives Premier Inn a greater presence in the German hotel market. The Q3 FY21 update, which covered the 13 weeks to 26 November 2020, stated the Government’s Covid-19 restrictions continued to create very challenging hotel market conditions and as a result, total UK accommodation sales were down … Show more Show less Frankfurt If you’re visiting Frankfurt, the historic Römerberg in the Altstadt is a must-see, before enjoying the live events at the Messe Frankfurt and Festhalle. Expansion into Germany, a country which has traditionally been dominated by smaller, independent hotel operators, is part of Whitbread’s strategic focus on growing the Premier Inn brand internationally. The company was established by Whitbread as Travel Inn in 1987, to compete with Travelodge. The German estate had … Andrew Jones, chief executive of LondonMetric, a FTSE 250 property company with a Premier Inn tenant, said Whitbread has "behaved impeccably" towards to landlords "and so we will look to … Premier Inn owner Whitbread has cut 1,500 restaurant and hotel jobs, much less than the 6,000 the group had previously forecast. A continental breakfast including cold cuts, a wide selection of baked goods and cheeses is available alongside Premier Inn’s signature cooked breakfast, adapted to German preferences. PREMIER Inn owner Whitbread has cut 1,500 jobs and thousands more staff have been asked to reduce their hours after the Covid-19 pandemic hit sales and profits. Premier Inn owner Whitbread has cut 1,500 restaurant and hotel jobs, much less than the 6,000 the group had previously forecast. The new 182-bed city centre site puts Premier Inn - which will operate around 20 hotels in the country by the end of 2020 - a step closer to becoming one of Germany’s biggest branded hotel chains. It originally entered the German market in 2016, testing thebrand for two years with its very popular hotel in Frankfurt. Whitbread said it would continue to look for opportunities to expand in Germany through a mix of purchases and property development. Premier Inn owner Whitbread has taken a step toward becoming one of the largest branded chains in Germany after a roughly £250m deal that will see it running 31 hotels in the country by 2020. But Whitbread pointed to positives including total market share growth of 4.1 per cent to 11.4 per cent, and the accelerated growth of the Premier Inn brand in Germany. Six of the acquired sites (759 bedrooms) are trading hotels and seven sites (1,175 bedrooms) are either under construction or are secured development sites. Read more: Coronavirus: Premier Inn owner Whitbread to axe up to 6,000 jobs Revenue dropped 76.9 per cent to £250.8m due to the closure of its hotels in the UK and Germany. The acquisition, which comprises 13 open hotels and 6 in the pipeline, gives Premier Inn a greater presence in the German hotel market. Acquisition grows Premier Inn's network to 68 trading and pipeline hotels across Germany. Learn about Whitbread's Force for Good targets and progress so far. Mark Anderson, Managing Director Property & International at Premier Inn said: Across the estate, the average Trip Advisor score for Premier Inn hotels is 4.2. If you fancy getting a taste of the city’s history, then Dresden Castle and the famous Frauenkirche are only a 10-minute walk away. Whitbread's share of the total hotel market rose 4.1 percentage points to 11.4%. 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